RidePixel

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Fleet Partner Data Questionnaire

RidePixel uses the information below to accurately represent each transportation partner’s fleet, service area, passenger audience, and available advertising inventory.

Fleet Partner Data Questionnaire

RidePixel uses the information below to accurately represent each transportation partner’s fleet, service area, passenger audience, and available advertising inventory.

The information helps RidePixel:

  • Build accurate advertiser-facing market profiles
  • Estimate audience reach and campaign delivery
  • Match advertisers with relevant geographic markets
  • Develop local, regional, and national advertising opportunities
  • Create media kits and campaign proposals
  • Improve campaign reporting and measurement

Please provide the most accurate information currently available. Estimates are acceptable where exact figures are unavailable. Please identify any figures that are estimated.

Section 1 - Company Information

Primary Contact Name:

Company Headquarters:

Section 2 - Service Type

What types of transportation services does your company provide?

Section 3 - Fleet Inventory

Section 4 - Vehicle Utilization

Average Passenger Ride Duration

Section 5 - Passenger Volume

Does your company keep ridership logs?
Approximately what percentage of passengers are repeat riders?
How often does a typical rider use the service?

Section 6 - Service Area + Geographic Coverage

Major Destinations Served

Section 7 - Routes + Travel Patterns

What kind of routes does your company run on?
If fixed or recurring routes exist, please list Origin + Destinations of top routes

Section 8 - Operating Windows

What times do your vehicles usually operate?
Select the busiest periods of operation:

Section 9 - Passenger Profile

Primary Passenger Type:
Primary Age Range:
Passenger Gender Distribution:
Approximate Household Income:
Are passenger demographics supported by actual data?
If yes, source of data:

Section 10 - Trip Purpose

Primary Reason Passengers Use Service:

Section 11 - Corporate + Institutional Clients

Does your company provide transportation under contract for corporations, institutions, municipalities, hotels, universities, healthcare organizations, or other organizations?

Section 12 - Rider Experience

Are vehicles equipped with working monitors?
Would RidePixel screens positioned within the normal passenger field of view?
Does the vehicle provide Wi-Fi?
Available Screen Placement On Your Fleet:

Section 13 - Available Data + Reporting

Which of the following can your company provide in aggregated form?
How frequently could updated ridership information be provided?

Section 14 - Marketing + Advertising Restrictions

Are there advertiser categories that cannot appear inside your vehicles?
Does your company require approval of individual advertisements?

Data Certification

To the best of your knowledge, is the information supplied in this questionnaire reasonably accurate as of the date submitted?